Welcome to Avila by Design Consulting.

Ready to Accelerate Your Brand’s Growth?

Hi, I’m Susan—your Brand Accelerator and Sales Growth Strategist. With 20+ years in fashion and CPG, I help emerging brands build strong identities, scale efficiently, and unlock sustainable sales growth. From the first idea to retail success, I’ve worked with global fashion brands and visionary designers to create strategies that transform creative ideas into profitable realities.

Why Work With Me?

I don’t just give advice—I deliver results. In my most recent project with Patrick Cupid, I implemented strategies that increased visibility and drove growth, including:

• Streamlined production timelines with a comprehensive Time & Action Calendar

• Refined pricing and merchandising strategies to optimize margins

• Developed a sales growth plan targeting both B2C & B2B channels

• Created budget-conscious plans for successful collection launches

• Forged innovative retail partnerships and expanded existing relationships

This is just a glimpse into how I help you grow your brand with customized, hands-on strategies that focus on measurable results.

What I Bring to the Table

• Global Industry Connections: I’ve built solid relationships across every tier of distribution, giving you access to the right partners and opportunities.

• Proven Sales Expertise: From wholesale strategies to e-commerce optimization, I help identify new revenue streams and scale efficiently.

• Hands-On Experience: With experience across every stage of the product lifecycle, I offer actionable insights to boost your profitability and impact.

• Creative Vision + Practical Strategy: I connect design with business by offering solutions that work—in the real world.

Sales-Driven Consulting Services

I offer end-to-end consulting services tailored to accelerate your sales growth while building a brand that resonates with your audience.

What I Do:

• Brand Strategy & Positioning: We’ll define your brand’s identity, your core values, and create a compelling message that speaks directly to your customers.

• Sales Strategy Development: Whether it’s wholesale or direct-to-consumer, I’ll design a strategy to maximize growth across multiple channels.

• Web & Digital Strategy: From Shopify to FAIRE, I’ll help optimize your e-commerce presence and launch digital marketing campaigns that convert.

What’s Included in Our Work Together:

• Market Research: Get to know your audience, your competition, and new growth opportunities.

• Brand Creation & Positioning: Define what makes your brand unique and how to communicate it effectively.

• Sales Growth Strategies: Tailored strategies to achieve revenue goals through wholesale, D2C, and digital channels.

• Style Merchandising & Pricing: Optimize your assortment and pricing to drive profitability.

• Retail Partnerships: Develop relationships with buyers and retailers to grow your distribution.

• Web Design (B2C & B2B): Enhance your online storefronts to increase conversions.

• Social Media, CRM, & Digital Marketing: Build an engaging digital presence that connects with your customers.

I don’t just create strategies—I work with your team to execute them and sustain growth over time. If you need long-term support, I’m here for that, too.

Ready to Accelerate Your Brand’s Growth

Are you ready to transform your brand and scale to new heights? Whether you need a complete overhaul or guidance on specific areas, I’m here to help you navigate the journey to success.

Let’s start with a free consultation to determine the best package for your needs. During this call, we’ll discuss your goals, explore how we can work together, and review pricing options

Book a free consultation by clicking the link below, or submit an inquiry via the intake form.