Strategy. Storytelling. Soul.
Build a brand and a business that actually works for you {and gets seen}.
You’re not here to chase trends.
You’re here to lead with clarity, to grow with intention, and to sell with integrity.
At AVILA by Design, I help boutique-worthy brands cut through the noise and step into the right markets with the right message—whether that’s through direct business development for my represented brands or high-touch consulting and coaching for emerging founders.
Clear positioning. Aligned pricing. A path forward you can actually trust.
Represented Brands
Alongside my consultancy, AVILA actively drives wholesale growth for a curated roster of independent labels:
Patrick Cupid – Modern luxury. Made to order in NYC.
MELKE NYC – Joyfully defiant, planet-conscious fashion.
Boutiques partner with AVILA to bring these collections to their shelves because they know we only represent brands with a deeper “why.”
📩 Wholesale Inquiries
For Creative Founders
If you’re a designer, artist, or creative entrepreneur ready to get serious about your business—this is your space.
I’ll help you:
Build a brand that sells without selling out
Clarify your pricing and positioning
Map a growth strategy that fits your life
Get into the right stores with the right story
This is boutique consulting that moves. That magnetizes. That lasts.
📞 Book a Free Discovery Call
Business Insight Meets Gen X Edge
I don’t just bring 20+ years in brand strategy, product development, and retail growth. I bring the lived experience of building a career, and a life, in an ever-changing industry.
If you’re not ready to dive in, start here:
Blog – Strategy, storytelling, and straight talk for brands that want staying power.
Books – Mastering Gen X Life + Life Redesigned: honest, sharp insight for navigating reinvention.
Your boldest chapter starts now.
Whether you’re a boutique buyer, a designer on the rise, or a founder ready for the next level—clarity is your new power move.
Have questions?
Reach out anytime: susan@avilainspired.com